If you are looking for the ULTIMATE guide for Twitter marketing Malaysia, this-is-it. I decided to publish this post about Twitter marketing in Malaysia because it struck my mind.
Small businesses in Malaysia are always focusing on Facebook and while it is pretty good, some businesses still struggle to get results from Facebook marketing. Instead of rechecking on their strategy and platform selection, they pumped more money into Facebook with the hopes of turning the tide. Ended up, more marketing funds are burned.
What they (you) are missing out is probably Twitter. So, what is Twitter marketing?
Twitter is the go-to social platform for real-time and guerrilla marketers. With large, distributed conversations happening on every corner of the network, you need to know who to follow and why. That starts here.
Twitter is not dying — at least, not yet. It is still one of the most popular platform used in many parts of the world, including Malaysia. Here's the stats (credits to Social Bakers):
Amazing stats and enormous opportunities, don't you think?
Twitter Marketing Malaysia — Where To Start?
The most important about Twitter marketing in Malaysia is the usability. Twitter is still one of the most used social media platform in Malaysia (after Facebook).
Twitter is used mainly by politicians and the younger generations.
Now that with the facts above, it is clear that Twitter marketing is right for you if your targeted audience are from the younger generation.
How to start Twitter marketing in Malaysia?
Create a Twitter profile/account
This is pretty straightforward. Head over to Twitter.com and create a free account there.
Complete the Twitter profile
Upload profile photo, background photo and of course, the bio column. When filling up the bio column, you can use hashtags to widen your reach.
Publish your first tweet
Upload profile photo, background photo and of course, the bio column. When filling up the bio column, you can use hashtags to widen your reach. Currently, Twitter allows 280 characters limit on each tweet.
Consider Twitter ads
Twitter advertising works very similar to Facebook ads. You need to select the type of ads, audience the ads will be shown, budget and the duration of the campaign.
Analyze the results
The last step is to analyze the results after the campaign had run for a given time. Typically, I recommend you to allow the campaign to run at least 7 days before stopping or stepping up on the Twitter marketing campaign.
Summary: Are you ready to start Twitter marketing?
I hope you find this Twitter marketing Malaysia useful and tell what you think in the comments.
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